Linkwheel Strategies Using RSS

Building linkwheels remains an excellent way to create a stream of relevant backlinks to websites you want to target for higher ranking and organic search engine traffic. Good SEO for linkwheels is designed around the same basic premise of any search engine optimization plan. This means that the three basic elements to concentrate on in a specific order are keyword selection, providing useful and relevant content, and lastly having a strategy in place to create relevant backlinks to the sites you are targeting.

If any of these elements are lacking for your SEO efforts, you most likely will be wasting a lot of time, building content and links without much focus and resulting in poor results.

Most people entering the online marketing world will get excited about the possibilities of link building. The most recent thinking focuses on using Web 2.0 properties, social media sites, and social bookmarking sites to develop these links. This is all part of creating a broad backlink profile.

Other things to consider are how fast you build links and whether or not you should use software tools to automate the process. There are some excellent free and paid tools available to aid in the link building process that are reliable and useful.

Another approach is to outsource many of these mundane tasks, or train an assistant. This could be someone locally, or you can go virtual and hire someone as a VA. Building linkwheels in this way will save you time and money.

The best part is that all of the above strategies are considered best practice for SEO, and done properly will not jeopardize search engine placement, nor be considered in a bad light for search engine indexing.

Now let's throw in the concept of adding RSS feeds into the mix of things. RSS is an excellent way to syndicate content, but is often overlooked by newcomers to Internet marketing. This may be because RSS is misunderstood, or overlooked as an excellent way to create links and traffic.

So now we can think about why you would want to combine RSS as an element of building simple linkwheels. Adding Really Simple Syndication Feeds will automate several features of a linkwheel.

Since RSS feeds get updated whenever content is updated, this is a simple way to keep linkwheels fresh with unique content. It is as simple as using an RSS feed from one site embedded into each successive site in your linkwheel. This is along the lines of how some social content services update "statuses and posts" across the fabric of social networks.

Map out this combined strategy in a diagram on paper, or using mind mapping software to see if it make sense for your SEO strategy and then test the system. You can include any sites that have an RSS feed, including popular sites like Twitter, Facebook, and YouTube.

A bonus for RSS Linkwheels is that you actually can re-purpose a single piece of original content across a network of sites to create a continuous stream of new incoming backlinks. Did I mention you can use this strategy for mobile websites and the emerging mobile web? The possibilities are seemingly endless.

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E.M. Beck is an SEO and online marketer. He writes about a lot of different things online, but also enjoys dreaming up and testing new ways to build website traffic and improve search engine position.

You can learn about his latest projects, LinkWheel Sage™, RSS Mage™, RSS Mage Lite™, and RSS Mage Pro™ at RSS Mage Website

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